Last Updated on December 6, 2021 by scottkandh
In this post, Ultimate SEO Roadmap to Learning SEO, the tables below are extracted from the ultimate website to learn about SEO called LearningSEO at https://learningseo.io/ (I’ve added the image below). Although I was greatly impressed by their image, I was surprised to find out that it didn’t have links to many of the subjects that could have been made, so I’m rectifying that on my site. I’ll be providing you with links to many of the posts that I’ve already written on some of these subjects and videos that have been created by SEO experts.
Table of Contents
What is an SEO Roadmap (vs an SEO Strategy?)
PinArtwork: Ultimate SEO Roadmap to Learning SEO – “An SEO roadmap is a step-by-step plan for executing your SEO strategy. Think of it like this: the SEO strategy is the “what”and the “why”, whereas the SEO roadmap is the “how”. The two go hand in hand to create a highly actionable set of tasks that have a high likelihood of achieving your SEO goals.” – TheGray.Company
I’ve slightly modified and rearranged the steps that were within this image and I I believe that this is truly the most ultimate roadmap that you’ll find to learn SEO. I’ve also changed it from 9 steps to 10 steps by adding “increase search traffic.” The 10 steps within this SEO roadmap will aid you in developing your SEO strategy (do develop the “what” and the “why”).
One of my primary goals for new bloggers is that I would greatly like to see this post become an SEO Learning Guide that bloggers turn to when they say to themselves, I want to learn SEO. Please think of this SEO roadmap as SEO education 101 and one of the best ways to learn more about SEO.
This post contains affiliate links, I’ll make a commission at no extra cost to you
should you click through and make a purchase.
This is a tip from Eb at Productive Blogging that I have just found out about and it only took my about 5 minutes to set up PinArtwork’s ConvertKit Tip Jar.
ConvertKit Tip Jar is a really simple way to monetize your free blog content and gives your readers and fans a tangible way to say ‘thank you’. Better still, it takes just 5 minutes to set up! It’s especially good to use if you create lots of free content on your blog? The image below is functional and I would greatly appreciate any tips.
It’s my hope that you’ll use this post as your SEO guide because many of the items in the Ultimate Roadmap to learning SEO provide links with how to learn SEO step-by-step. The reason that I like this roadmap so much is that it’s a good way for new bloggers to learn SEO from scratch.
As an extra bonus, located at the bottom of this post (above the gallery of pins) is the Ultimate Roadmap SEO checklist. I had it perfectly formatted for you in Microsoft Word; however, WordPress didn’t like the formatting and it changed my formatting so I’ve done my best to make it easy for you so that it’s still in some sort of outline fashion. Below is a Table of Contents for the items that are within the Ultimate Roadmap SEO checklist or you can navigate down the post a little further and the Table of Contents built my TOC plug-in to see all the SEO topics.
Below are two landing pages for you to subscribe to PinArtwork and get my free gift Ultimate Roadmap SEO checklist in Word (on the left) or PDF format (on the right). The latter is in case you don’t have Microsoft Word so that you’ll still be able to see the checklist but it won’t be accessible to use as a checklist whereas the Word version will be able to provide that capability to use as a checklist and click the boxes.
Ultimate SEO Roadmap to Learning SEO
I’ve tried profusely to add links to these images (provided below) for each of the 10 Steps for the Ultimate Roadmap to Learning SEO. But for some reason even though that the images do have links to them, they aren’t working. The image used within each step is meant to depict each step.
Below is how I’ve rearranged the 10 steps from the image above (with only 9 steps). I’ve also added Keyword Research posts and videos as a separate step because that takes a long time to master.
So please use the links that are listed within the table of contents above.
Here’s the outline for material that you’ll find within this post.
- ☐ Learn SEO Basics
- Introduction to SEO
- Keyword Research (moved to Step 4)
- Competition Analysis
- Content Optimization
- Technical Optimization
- Link Building
- ☐ Learn to Execute an SEO process
- Developing an SEO Audit
- Establishing an SEO Strategy (moved to Step 6 called Create a SEO Strategy)
- Setting SEO Goals
- Measuring SEO
- Reporting SEO
- SEO Process Management
- ☐ Learn to Implement SEO in your CMS
- WordPress SEO guidelines
- Wix SEO guidelines
- Shopify SEO guidelines
- Magento SEO guidelines
- Squarespace SEO guidelines
- ☐ Keyword Research posts and videos
- ☐ Implement Free SEO Tools
- Keyword Research Tools
- On-Page SEO Tools
- Link Building Tools
- Web Speed Optimization
- Mobile SEO Tools
- SEO Audit Templates
- WordPress SEO Guidelines
- Google Search Console Guidelines
- ☐ Create a SEO Strategy
- ☐ Learn about Search Engines
- ☐ Deepen your SEO Knowledge
- The first three (Technical SEO, Content SEO and backlinks) are extremely important so I’m principally looking at those three aspects
- Technical SEO
- Content SEO
- Backlinks
- ☐ Read and keep up with SEO News
- ☐ Increase Search Traffic
If you go to my Pinterest account, PinArtwork Blogger, you’ll see a new Idea Pin that I’ve created for the Ultimate Roadmap SEO checklist which has all of the checklists in it. Or you can pin all (or your favorite) of the Ultimate Roadmap SEO checklist pins located at the bottom of this post.
3 Ultimate Guides (from Mangools SEO Blog).
Before I forget when I was optimizing one of my older posts for improving it’s SEO score, you might want to take a look at post called A visionary image to monetize your blog which features “more roadmaps” to learn about SEO.
In case you’re wondering why the steps are in a different order in one place than another, is because I’ve rearranged the steps so that they are more meaningful for you to use and eventually I’ll have images that coincide with the steps so that you don’t detect any differences between the two. But that’s going to take some time as I continuously am trying to improve this post that already has 320 incoming links. Thank You!
You don’t have to follow the the Ultimate Roadmap to Learning SEO in the exact order that it’s laid out below. Because people are going to have various levels of their experience with using SEO. The roadmap to learning SEO is laid out in fashion that if you were to follow the 10 Steps listed below you’ll strongly benefit from the traffic that should start coming to your blog with some patience, time, and effort on your part.
If you look closely at this post, you’ll notice that I took off one of the ten steps (Complement your SEO Knowledge and I’ve replaced it with something that is equally important for bloggers and that is Increase Search traffic). But I’ve still left the information with the post to complement your SEO knowledge.
- ☐ Learn SEO Basics
- ☐ Learn to Execute an SEO process
- ☐ Learn to Implement SEO in your CMS
- ☐ Keyword Research posts and videos
- ☐ Implement Free SEO Tools
- ☐ Create a SEO Strategy
- ☐ Learn about Search Engines
- ☐ Deepen your SEO Knowledge
- ☐ Read and keep up with SEO News
- ☐ Increase Search Traffic
Within each of the 10 steps there are some sub-steps for items that I suggest you learn. I’ve put the”suggested” sub-steps into the columns below:
Shortly down the page (where you see Learn SEO Basics again) I’ve added tables that contain links to posts and/or videos that provide further clarification on SEO topics. All in all, if you follow this roadmap, you’ll have yourself a very good SEO strategy.
I’ve set up this Roadmap to Learning SEO so that’s akin to the books that I like to read called the Dummies books. Which you can pick up one of the “for Dummies” books and go straight to the content that interests you the most that you want to learn some more information.
As I wrote this post and developed the images I slightly changed the order of the steps. It’s not imperative to follow the steps in order so I’ll modify that layout of the steps as soon as a I can because it’s going to take time to restructure the layout if do it.
Step 1: Learn SEO Basics
- Introduction to SEO and Holistic SEO
- Keyword Research (moved to Step 4)
- Competition Analysis
- Content Optimization
- Technical Optimization
- Link Building and see the link building posts located above Step #2.
Step 1: Learn SEO basics consists of the six steps above.
For the process of Introduction to SEO it’s best to get started with Holistic SEO and I’ve added a table of 24+ posts to point your SEO in the right direction.
In this table, Learn SEO Basics, this is the foundation where you begin to learn SEO from scratch. Also, here’s a link to 50 SEO Blogs to improving your websites SEO performance.
I truly believe that you’ll get the most out of SEO if you apply Holistic SEO to your SEO strategy.
Introduction to SEO and Holistic SEO
A Holistic SEO is looking at the overall big picture with the primary goal of building and maintaining the best website. What will come along naturally if your website has extremely high quality is a better ranking and more backlinks. So if you’re a new blogger please read the 1st post listed called: ” Introduction to Holistic SEO” and implement some of the suggestions from within that post.
Below are 24+ posts to Learn SEO Basics!
“Reading and learning is the key to learning SEO and as SEO is a
fast-paced occupation it is well worth staying informed.” – Learnimtactics.com
What’s the “Best” Word Count for your posts (a blog post from 2019). Pro-Tip: Matthew Woodward, an SEO expert suggests that you should write at least 2 high-quality 2,500 word posts at least twice per month.
Learn about Evergreen Content
What is evergreen content?
Evergreen content is a type of content that targets topics that typically retain consistent interest over time.
Overall, all evergreen content shares three key features:
- It focuses on timeless advice rather than specific or timely information. In other words, it delivers information almost everyone in your audience would care about at some point.
- Such content also religiously matches the user intent.
- It delivers broad but generic information about the topic.
What content types work as evergreen?
- Various tutorials and how-tos. Much of the evergreen topics focus on learning how to do a particular task, after all.
- Complete and ultimate guides. Evergreen content often targets a full breadth of information on a specific issue or topic.
- Educational tips and advice, although not in the format of a tutorial. Again, this is because evergreen topics often have that educational element in them.
- Listicles, revealing a complete set of steps, items, tools, etc., required to complete a task.
“Evergreen topics target common problems that people experience over and over again. Losing weight, saving money, earning more, finding a perfect job are some great examples of popular topics that never lose interest.”
Pro-Tip: “When creating content that aims to remain relevant over time, you have to stay away from topics that are cool, hip, or trendy right now. Instead, you have to target information your target audience is continuously interested in.”
The process of writing evergreen content starts with conducting keyword research. Be sure to read tip #4: “If you want to create evergreen content, make it a single page.“
To write evergreen content, use a strategy (depicted below) called the 10x Content Strategy.
There are four rules to retain your content’s Evergreen status:
- Review and update the content regularly.
- Add interactive elements if there aren’t any (videos, charts, graphs, maps, etc.)
- Keep building links “to” the Evergreen page (post).
- Interlink the page (post) with any new relevant content that you publish (i.e. add your internal links).
How to fix your SEO errors to grow your site
What are the biggest myths and lies about SEO?
How to optimize existing content.
Take your SEO to the next level and increase your search traffic by as much as 12 times with three steps
- Conduct an SEO Audit
- Create quality content
- Build relevant backlinks (see link building posts below)
Beginner’s Guide to SEO Videos from Matthew Woodward
I want to learn SEO basics! Learn the basics of SEO and the strategy that the Hoth uses.
I’ve moved Link Building to Step 1 where it rightly belongs. Link building is a rudimentary skill that bloggers need to learn about and one of the best ways to do it is by creating great content.
Competition Analysis
This is something that I don’t have too much experience with because it’s time-consuming. So for this please refer to the post that I wrote with some help from SEO expert Neil Patel: 3 Steps to get 10,000 Visitors in 3 months. It’s my goal to get an additional 10,000 visitors by the end of February by following the outlined steps.
Below is a video from CanIRank called Beyond Keyword Difficulty: Competitive Analysis for SEO. This video and the AI Program, CanIRank will help you to get higher rankings.
Link Building Posts
Don’t get stressed out about link building. Once you start providing great content to your blog post, people will “naturally” start linking to your blog. For example, this blog post, 10 Steps for The Ultimate Roadmap to Learning SEO already has 320 incoming links to it and growing. I hope that if you like this post, you’ll provide a link to this post.
If you do, please add this information (below) to your backlink, and feel free to change it up. Use 10 Steps for The Ultimate Roadmap to Learning SEO as your SEO guide because many of the items in the Ultimate Roadmap to learning SEO provide links to posts or videos helpful for new bloggers to learn SEO from scratch. And as an extra bonus there’s even a Ultimate Roadmap SEO Checklist that you can copy and paste or subscribe to get it in Word or PDF format.
List/Link Building Strategies
When publishing a list post or step-by-step guide, create something that will stand out (for example, this image to promote link building from Backlinko)
After viewing this image I’ve created a new image that I hope will promote this blog post that I’ll be able to use in my super personalized outreach (mentioned below).
4 Types of Blog Posts That Generate Natural Backlinks – this Ultimate Guide is one of them. “Generating backlinks is hard. Find out how you can make it easier with these types of blog posts … proven to generate natural backlinks.”
Blog commenting
Use blogger outreach to promote your content.
For example, Brian Dean, an SEO expert from Backlinko suggests using “Super Personalized Outreach” (see item #9). How do you do it? In short, “Personalize every outreach email that you send … personalized messages got 32% more replies than those that (didn’t)” – (see 2nd image).
Below is a sample e-mail that Brian Dean sent in a personalized message. Make note that he’s not begging for a link which makes a big difference to get that backlink.
Now you can copy and paste the information below to personalize your request.
From: Scott Charleboix (PinArtwork)
Subject: Question about your article
To: (their name)
Dear (their name)
I was looking for some (type of resource, i.e., SEO) resources today, when I came across your excellent blog post: “name of post”.
I couldn’t help but notice you mentioned ____________ in your article.
Unfortunately, that site no longer exists (it …….. explain why)..
I’ve recently published (describe the post and URL)
It might make a nice addition to your blog post.
Sincerely
Scott | PinArtwork
Getting followers / subscribers
The video below is from Neil Patel and these are 10 free tools to get more social media followers. Neil Patel on his website says: “10 free tools that’ll help get your first 10,000 social media followers.” Number 7, Canva is one that I use all of the time to create my Pinterest pins.
The graphic below is from Backlinko and doesn’t have a link for me to provide (to this “particular image”), But the important thing about this graphic is that it points out the importance that in blogging e-mail is king. And if you want to grow your business with blogging, you’re going to want people to subscribe via e-mail. Here’s a link to the various articles I’ve written on how to get more blog subscribers.
Are Outgoing Links Good for SEO? (from Success Works).
Linkable Content: How to Build Content that Earns Links (like this one).
Internal link building for incredible results – link building strategies to increase search traffic
Good Links vs. Bad Links (have this and not that)
How to find and remove bad backlinks with step by step instructions
List/Link Building Strategies
When publishing a list post or step-by-step guide, create something that will stand out (for example, this image to promote link building from Backlinko)
After viewing this image I’ve created a new image that I hope will promote this blog post that I’ll be able to use in my super personalized outreach (mentioned below).
4 Types of Blog Posts That Generate Natural Backlinks – this Ultimate Guide is one of them. “Generating backlinks is hard. Find out how you can make it easier with these types of blog posts … proven to generate natural backlinks.”
Blog commenting
Use blogger outreach to promote your content.
For example, Brian Dean, an SEO expert from Backlinko suggests using “Super Personalized Outreach” (see item #9). How do you do it? In short, “Personalize every outreach email that you send … personalized messages got 32% more replies than those that (didn’t)” – (see 2nd image).
Getting followers / subscribers
The video below is from Neil Patel and these are 10 free tools to get more social media followers. Neil Patel on his website says: “10 free tools that’ll help get your first 10,000 social media followers.” Number 7, Canva is one that I use all of the time to create my Pinterest pins.
The graphic below is from Backlinko and doesn’t have a link for me to provide (to this “particular image”), But the important thing about this graphic is that it points out the importance that in blogging e-mail is king. And if you want to grow your business with blogging, you’re going to want people to subscribe via e-mail. Here’s a link to the various articles I’ve written on how to get more blog subscribers.
Are Outgoing Links Good for SEO? (from Success Works).
Linkable Content: How to Build Content that Earns Links (like this one).
Internal link building for incredible results – link building strategies to increase search traffic
Good Links vs. Bad Links (have this and not that)
How to find and remove bad backlinks with step by step instructions
Step 2: Learn to Execute an SEO Process
Learning to execute an SEO process is the steps of putting your SEO into play on your website and involves 7 steps:
- Developing an SEO Audit
- Establishing an SEO Strategy (see below and Step 6: Create a SEO Strategy)
- Setting SEO Goals
- Measuring your SEO
- Reporting your SEO
- SEO Process Management and
- Using what’s called the four pillars of SEO. For more information visit the post called: “What are the four pillars of SEO?“
Matthew Woodward – The Practical 5-Step SEO Framework
Setting SEO Goals
Goal setting for bloggers in 2022
Want to have your best year ever in 2022? Don’t leave it to chance. Read Eb’s guide (from Productive Blogging) to goal setting for bloggers in 2022, dream big and achieve those dreams! Ok, so I’ll admit it – I’m a big fan of setting goals and making plans.
Measuring SEO
Reporting SEO
Step 3: Learn to Implement SEO in your CMS.
CMS stands for Content Management System. CMS is computer software or an application that uses a database to manage all content, and it can be used when developing a website (like WordPress, Wix, Shopify, Magento, or Squarespace.
Dependent on the CMS platform that you’re using, you can click on the SEO guidelines for the platform you use.
| WordPress SEO Guidelines | Wix SEO Guidelines | Shopify SEO Guidelines | Magento SEO Guidelines | Squarespace SEO Guidelines |
Step 4: Keyword Research Posts and *Videos
I recommend to get started with Moz’s Keyword Research Master Guide!
The Best Keyword Research Tools and why you need them
How to steal your competitors best keywords
The Process steps of Keyword Research
Build out a full keyword strategy by keywords focusing on:
- Money keywords
- Intent
- Questions and
- Informational keywords
Once you have all the four items together you can build a complete content base which is the complete foundation that Google’s looking for in order to rank your posts.
The program that I personally like to use to find keywords is Keysearch.
Step 5: Implement Free SEO Tools
My biggest suggestion to improve your overall SEO is with the free tool of Rank Math SEO. It has so many powerful features and with this program you’ll discover the importance of keywords and writing posts will easier get scored higher when you get into the good habit of writing your posts around your keywords instead of writing your post first and then trying to find your keywords. The links to Rank Math posts is further down the post.
Why page level optimization is crucial to rank your website
Website auditor reviews of 3 ways to build a solid SEO Foundation / 3 ways to fix all of your SEO Problems
Rank Math Posts
Yoast SEO Posts
| 3 Reasons why Rank Math SEO is better than Yoast SEO? | Use Yoast to build your SEO | Search Engine Optimization Tutorial and Checklist items for WordPress Blogs |
Step 6: Create a SEO Strategy
Creating a plan of attack boils down to keeping it simple with a three step SEO Strategy.
“All we need to do in SEO is give Google what it wants and what Google wants is pretty simple.”
Matthew Woodward
| Step 1: Technical SEO Build a solid and healthy website structure (i.e. with Rank Math Pro) | Step 2: Content Creation Create relevant content that “helps” people solve problems. | Step 3: Link Building Acquire Links from relevant websites. See above for link building posts. |
Simplified SEO process for ranking any site. In this Matthew Woodward’s SEO presentation you’ll be taught many items to include:
- His three-step SEO process (see above)
- How to conduct an SEO audit on your website
- Steps to find the right keywords to target
- How to create excellent SEO content
- How to build quality links that grow your site’s rankings
Prioritizing Technical SEO Fixes – Technical SEO fixes that should be at the top of your SEO audit list.
These 3 Guides (below) from Yoast SEO will help you with building your SEO strategy:
WordPress SEO: the definitive guide »
Want higher rankings? This is THE tutorial you need to hugely increase your search engine traffic by improving your WordPress SEO.
Keyword research for SEO: the ultimate guide »
The first step in every content SEO strategy should be executing keyword research. In this ultimate guide, it teaches you how to do that.
Site structure: the ultimate guide »
Your site structure is vital for users and SEO. This Yoast SEO complete guide will lead you through all steps necessary to create a sound site structure.
Step 7: Learn about SEO in other (non-Google) search engines
| Bing SEO Guidelines | Yandex SEO Guidelines | Baidu SEO Guidelines |
| Naver SEO Guidelines | Amazon SEO Guidelines | Amazon SEO Guidelines |
Why Getting Indexed by Google is so Difficult
Most websites, big or small, have lots of content that should be indexed — but they aren’t. In this post (from Moz), it addresses some of the most common issues, and how to mitigate them.
Top 10 SEO Tips to get ranked #1 on Google and Top 3 Ways to rank #1 in Google.
How search engines work and what you need to know about them
Step 8: Deepen your SEO Knowledge
The items within this area will help you to build your four pillars of SEO: Technical SEO, On-Page SEO, Off-Page, SEO, and Content SEO. For more information about the four pillars I have separate boards for each of them on my Pinterest account at PinArtwork Blogger.
Take your SEO Game to the next level and increase your search traffic by 12x
You need to learn how to write this type of Content – Right Now! One content type that you need to master! from Neil Patel.
Content Pruning – Why you must avoid dupe content
Web pages with duplicate content have next to zero chance of ranking.
How to create a content plan for your blog in 2022
Imagine starting 2022 with your blog content all mapped out – knowing that you are going to fulfill your goals, never be stuck for ideas and never again miss seasonal opportunities! In this blog post I show you exactly how to do all that by creating a blog content plan for 2022.
(Below) How to Rank Higher in SERPs with the Right Content from PaceLab
Specialize within SEO
| International SEO | News SEO |
| E-Commerce SEO | Saas SEO |
| Local SEO | Travel SEO |
| Enterprise SEO | Small Business SEO |
Automate SEO Tasks
| Python for SEO | App Scripts for SEO |
| BigQuery and SQL for SEO | RegX for SEO |
| R for SEO | JS for SEO |
Step 9: Read and keep up with SEO News
| Search Engine Office Publications |
| Search News Publications |
| Search News Aggregators |
| SEO Podcasts |
| Online Events |
| SEO Newsletters |
| Case Studies |
Below are 8 case studies from Matthew Woodward, an SEO expert:
- SEO Case Study: +73% Search Traffic with these 6 fixes
- SEO Case Study – A Core Update Recovery
- 6 Ways to Increase Search Traffic
- The Hidden SEO Ranking Factor You’re Probably Deleting
- Ecommerce SEO Case Study: 3x Revenue in 90 Days
- No Search Traffic, Content or Links? Watch this Immediately!
- SEO Case Study: From 920 to 13,503 Visitors Per Month.
- Ecommerce SEO Case Study: How to Triple Revenue During Covid-19.
For example, see what Neil Patel has to say about a new SEO trend forthcoming in 2022.
(Below) – What’s most Important for SEO? News about an old Google core algorithm update. These are the types of news articles that you should be looking at that pertain to Google algorithm updates. An easy way to see the Google algorithm updates is with Rank Math SEO.
Complement your SEO knowledge
| HTML and CSS | JavaScript | Soft Skills | Start an SEO Business |
| Google Analytics | Google Tag Manager | Google Data Studio | Website Design |
Complement your SEO knowledge with five (5) SEO Books that are worth reading. Matthew Woodward, an SEO Expert calls these The Only 5 SEO Books That Are Worth Reading
These are just a few of the books that are recommended by Matthew Woodward for learning SEO.
Look at all of the ways that Matthew Woodward has to increase your search traffic. Pick one of his topics (on “his” blog) and follow his many SEO tutorials.
The four most important link factors (to determine your DA) in their respective order are:
- Linking root domains
- Total number of links
- Quality of link profile and
- Trust of Link Profile
How is Domain Authority (DA) Calculated?
How to increase your domain authority with these 4 tactics
- Create Great Content To Attract More Links
2. Build More High-Authority Links
3. Get Rid Of Your Spammy Links – “The bottom line is that you need to stop endorsements from spammy domains. You need to actively nurture your backlink profile and remove spammy links as much as possible” – Matthew Woodward. Use Matthew Woodward’s Backlink Blacklist Tool to help identify links that need to be removed.
4. Build More Traffic-Driven Links – one of the most important things you can do is this right here (in addition to the other three).
More “votes” (links) to your website equals higher rankings
Step 10: Increase Search Traffic
How to increase your search traffic by 14x in 8 months
Strategy breakdown for how to increase your search traffic by 14 fold
The strategy breakdown to increase your website’s search traffic by 14 fold requires a combination of “all” the six factors listed below. This information is explained in the above video around the 8 minute mark.
| 1. Keyword Research | 2. Competitor Analysis | 3. Content Strategy |
| 4. Onsite Audit | 5. Site Structure | 6. Link Building |
For #3 Content Strategy
| How to increase your search traffic intelligently | 20 Ingenious Ways To Increase Blog Traffic Without Writing New Content | Reserved for future use |
“Writing new content to increase blog traffic is an absolute necessity if you want to have a future as a blogger. But here’s the thing. No matter how productive we are as bloggers, we aren’t content producing machines, and we often burn out.” In this post, (depicted below) In this post, RachelJo discusses 20 easy ways to increase blog traffic without writing new blog posts.
3 Simple steps to get your first 10,000 visitors from Google (by SEO expert, Neil Patel).
In summary, 3 simple steps (the post provides the rest of the details) to get your 1st 10,000 visitors from Google are:
- Step 1: Find the right keywords
- Step 2: Write Content
- Step 3: Promote your content
For Step 3: How to Promote Your Blog or how to promote your content?
- 21 NEW Strategies – from SEO Expert, Brian Dean at Backlinko
2. How to rank #1 in Google (from SEO expert John Lincoln).
How To Rank in Google NOW: Search Engine Ranking Factors
In the video, are 5 tips for 2021 for an easy SEO Strategy and how to succeed at SEO.
- Define Target Audience
- Perform Keyword Research
- Build Optimized Content
- Start Link Building
- Measure your results – Pro-Tip: The best way to measure your results is with Rank Math SEO.
Below is a sign-up form from TheHoth. It’s their Ultimate SEO Strategy Template for Getting more Website Traffic. Download Guide Now.
Content Strategy
“Once you put the effort into the content people will want to link to you” – Matthew Woodward.
How to create a content strategy based on keywords
How to write killer website / 10 ways to create killer website content
Building a healthy Site Structure. Why is it important?
- So the user can find what they need
- So Google understands the site
- Prioritizes the most important content on your site (Rank Math – Pillar posts, Yoast SEO – Cornerstone posts).
- Distribute link equity throughout the site
How to Choose Pillar Page Topics
With the growth of conversational search intent, pillar page strategies have entered the scene to fulfill those queries. Like anything in the SEO space, pillar page strategies take time and a great deal of planning to do correctly. Moz breaks down this process.
“It’s absolutely critical that you build a healthy site structure” – Matthew Woodward. If you haven’t paid attention to site structure before that should be your #1 priority.
With Screaming Frog you can look at your site to see if it has a bad or good crawl depth. Naturally you’re looking for the latter which is depicted at the bottom of the image below. You’ll be able to pull the information for your site by using the feature within Screaming Frog called Crawl Depth report (located in the bottom right hand corner).
The 2nd image is my crawl depth. It closely resembles the one on the bottom so I’m glad to see that because you should be able to get to a certain point within 3 clicks. To interpret the crawl depth, the further away from the home page is an example of bad crawl depth. Note: My crawl depth chart is only represented from 500 URLs (in the free version).
Crawl depth chart
Onsite Audit – Identify any issues that deal with:
- Site Structure
- Index Management
- Duplicate Content
- Internal Redirects
- Internal Linking
- Trust Signals
- Page Speed
Improving your Page Speed
- How to improve your page speed in WordPress
- How to Improve your Blog’s Performance and Page Speed
- How to Improve your Blog’s Page Speed
Four main common problems and the items to fix them:
For competitor analysis, you need to look at least your top 10 competitors. For the items listed below.
Competitor Analysis: Search and observe for:
- Content length
- Page purpose and intent
- What types of pages are ranking
- How strong is the domain
- Monetization of the site and
- Page layout and design
The Ultimate SEO Strategy Template For Getting More Website Traffic
Want to learn the ultimate SEO strategy? We hold back nothing in this to-the-point guide on getting your site ranked!
Bonus Material: Ultimate Roadmap SEO Checklist
Note: At the present moment these are not in the same order as listed above, so on Monday or Tuesday (11/29 or 11/30) I’ll rearrange these steps for you so they’re in the same order as above.
☐ Step 1: Learn SEO Basics
- ☐ Beginners Guide: Why is SEO Important?
- ☐ SEO Basics: Beginner’s Guide to SEO from Ahrefs
- ☐ Introduction to Holistic SEO
- ☐ Need more Traffic Focus on using a Holistic SEO Approach
- ☐ The importance of using a Holistic SEO approach
- ☐ How to do Keyword Research for SEO
- ☐ SEO Audit Checklist
- ☐ Content Optimization (Content SEO)
- ☐ SEO Content Strategy: How do I start learning SEO?
- ☐ Importance of SEO & Why is it absolutely necessary
- ☐ Technical Optimization (Technical SEO)
- ☐ On-Page SEO: The Definitive Guide from Backlinko
- ☐ Link Building
- ☐ Google’s Search Engine Optimization Starter Guide
- ☐ 50 SEO Blogs to improving your websites SEO performance
- ☐ How to fix your SEO Issues to Grow your Site (YouTube Video)
- ☐ The Biggest Myths about SEO (YouTube Video)
- ☐ How to Optimize Existing Content (YouTube Video)
☐ Step 2: Learn to Execute an SEO process
☐ 14 programs to develop an SEO Audit
☐ Establishing an SEO Strategy – 3 Step SEO Strategy
“All we need to do in SEO is give Google what it wants and what Google wants is pretty simple.” – Matthew Woodward
- ☐ Technical SEO – Build a solid and healthy website structure (i.e. with Rank Math Pro)
- ☐ Content Creation (Content SEO) – Create relevant content that “helps” people solve problems.
- ☐ Link Building – Acquire Links from relevant websites.
- ☐ Setting SEO Goals
- ☐ Measuring SEO Goals
- ☐ Reporting SEO
- ☐ SEO Process Management
- ☐ What are the four pillars of SEO?
- ☐ Technical SEO
- ☐ On-Page SEO – Where To Get Started With On-Page SEO – Want to manage your own SEO but don’t know where to start? Check out these fundamentals that will help you on your way.
- ☐ Off-Page SEO
- ☐ Content SEO – “Once you put the effort into the content people will want to link to you” – Matthew Woodward.
For more information on the four pillars of SEO please visit my Pinterest board and the four pillars listed above have links to each of the four pillars to show more pins related to that pillar of SEO.
- ☐ How to Create a Content Strategy Easily (YouTube Video)
- ☐ How to Write Killer Website Content (YouTube Video)
☐ Step 3: Learn to Implement SEO in your CMS
- ☐ WordPress Guidelines
- ☐ Wix Guidelines
- ☐ Shopify Guidelines
- ☐ Magento Guidelines
- ☐ Squarespace Guidelines
☐ Step 4: Keyword Research posts and videos
- ☐ The SEO Keyword Research Master Guide from Moz
- ☐ Examining Keyword Research to Optimize your website
- ☐ Technical SEO
- ☐ Content SEO – using Content in your Keyword Research
- ☐ Backlinks
- ☐ A Keyword Research Glossary for Bloggers
- ☐ How to improve your SEO with Keyword Research
- ☐ How to do Keyword Research for SEO
- ☐ Keyword Research: The What, Why & How
- ☐ The Best Keyword Research Tools (And How To Use Them)
- ☐ What are keywords? Everything you need to know and more
- ☐ Keyword Research: How to Do It, Tips, Tools & Examples
- ☐ What are LSI Keywords and how to use them.
- ☐ How to Steal your Competitors Best Keywords
- ☐ The Process steps of Keyword Research
☐ Step 5: Implement Free SEO Tools
- ☐ Keyword Research Tools
- ☐ On-Page SEO Tools
- ☐ Link-Building Tools
- ☐ Monitoring & Rank Tracking Tools
- ☐ SEO Dashboards & Reporting Tools
- ☐ Web Speed Optimization Tools
- ☐ Structured Data Tools
- ☐ Mobile SEO Tools
- ☐ Google Search Console Guidelines
- ☐ The Ultimate On Page SEO Checklist For 2021 To Increase Rankings
- ☐Which SEO Tool is Best?
☐ Step 6: Create a SEO Strategy
SEO Strategy is simply a three-step process:
- ☐ Step 1: Technical SEO
- ☐ Step 2: Content Creation
- ☐ Step 3: Link Building
- ☐ Keyword research for SEO: the ultimate guide
- ☐ WordPress SEO: the definitive guide
- ☐ Site structure: the ultimate guide
☐ Step 7: Learn about Search Engines
- ☐ Why must you avoid duplicate content? Web pages with duplicate content have next to zero chance of ranking. Search engines love unique content, so give it to them.
- ☐ Learn about Backlinks Analysis
- ☐ Bing SEO Guidelines
- ☐ Yandex SEO Guidelines
- ☐ Baidu SEO Guidelines
- ☐ Naver SEO Guidelines
- ☐ Amazon SEO Guidelines
- ☐ How do Search Engines Work: What you NEED to know (YouTube Video)
☐ Step 8: Deepen your SEO Knowledge
- ☐ Learn about Internal Linking
- ☐ Learn about E.A.T.
- ☐ Learn about Image Optimization
- ☐ Learn about Web Speed Optimization
- ☐ Learn about Mobile Optimization
- ☐ Learn about Content Pruning
☐ Step 9: Read and keep up with SEO News
- ☐ How to monitor our analytics with Rank Math
- ☐ How to improve your Google ranking with Rank Math
- ☐ 3 Reasons why Rank Math SEO is better than Yoast SEO?
- ☐ How to fully optimize your SEO score with 5 tables
- ☐ Improving your SEO
- ☐ Rank Math Review – Why I Ditched Yoast For RankMath
- ☐ Reviewing Rank Math’s Content AI
- ☐ Which SEO Tool is Best?
2. ☐ Yoast SEO posts
- ☐ 3 Reasons why Rank Math SEO is better than Yoast SEO?
- ☐ Use Yoast to build your SEO
- ☐ Search Engine Optimization Tutorial & Checklist items for WordPress Blogs
☐ Step 10: Increase Search Traffic
To rank #1 in Google requires 3 things:
- ☐ Use Holistic SEO
- ☐ Learn about the 4 pillars of SEO and
- ☐ Use the Top 10 SEO Tips in the link above
- ☐ Conduct an SEO Audit
- ☐ Build relevant backlinks (refer to link building)
- ☐ Take your SEO game to the next level & increase search traffic by 12x
- ☐ The 7 Types of keywords to increase search traffic
- ☐ How to increase your search traffic intelligently
- ☐ How to increase your search traffic by 14x in 8 months (YouTube video)
- ☐ Create quality content (at least two times per month, write 2,500-word high quality posts) to build up keywords and improve your traffic 12x (see image below).
The strategy breakdown to increase your website’s search traffic by 14 fold requires a combination of “all” the six factors listed below. This information is explained in the above video around the 8-minute mark.
- ☐ Keyword Research posts and videos
- ☐ Competitor Analysis
- ☐ Content Strategy
- ☐ Onsite Audit
- ☐ Site Structure – Building a healthy Site Structure. Why is it important?
- ☐ Link Building
Here are a few more posts for you to look at for SEO Roadmap:
- thegray.company/blog/how-to-build-seo-roadmap
- seoclarity.net/blog/seo-roadmap-strategy
- breaktheweb.agency/seo/seo-roadmap-template/
- loganix.com/seo-roadmap-template/
- tothetop.agency/services/seo-roadmap/
- jameshubbardconsulting.co.uk/roadmaps/seo/
- plannerslounge.com/seo-roadmap/
- dashword.com/seo-roadmap
- seoreseller.com/blog/seo-plan
Conclusion
Thank you for coming to the Ultimate SEO Roadmap to Learning SEO so that you’re able to learn search engine optimization.
If you liked this post, please copy and paste the information below into one of your existing or upcoming posts as a backlink. Thank You.
“An SEO roadmap is a step-by-step plan for executing your SEO strategy. Think of it like this: the SEO strategy is the “what”and the “why”, whereas the SEO roadmap is the “how”. The two go hand in hand to create a highly actionable set of tasks that have a high likelihood of achieving your SEO goals.” This is truly the most ultimate roadmap that you’ll find to learn SEO with already 300+ incoming links. The Ultimate SEO Roadmap to Learning SEO will aid you in developing your SEO strategy (to develop the “what” and the “why”).
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