Last Updated on May 7, 2022 by Scott Charleboix
It’s so easy to write your post, add your Pinterest pins, and do all the other necessary steps before you publish your post and then forget one of the most important things you can do to improve your website’s Search Engine Optimization (SEO). And that is to forget to add your Meta Description.
In this post, I’ll provide one of the easiest ways for you to quickly look at all your posts and pages so you can readily identify the ones that are missing a Meta Description.
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How to easily fix your Meta Description
Believe it or not, this just occurred to me, and I wasn’t using this all too simple way to update posts or pages that were missing a Meta Description. In the past I was relying on a subscription to a program called SEOptimer which I look to use for the reason of identifying the posts/pages that didn’t have a Meta Description. I’d have to toggle back and forth, and it took a considerable long time to utilize this method in the hopes of finding all the ones inadvertently missed.
Then the light bulb went on and I had an Ah Ha moment! What if I can go to WordPress at the top of the search bar and find the key for Meta Description so it shows up for every one of my blog posts/pages.
Lo and behold, it was that simple. The Meta Description for every file was there to see and you simply have to toggle down through all of your posts and then repeat the same process with all of your pages. Look for any thing that doesn’t have a Meta Description and write one.
Adding a missing Meta Description to everyone of your blog posts and pages should improve your overall SEO ranking and thus lead to more traffic and more sales.
Why Meta Descriptions are important in WordPress?
Your Meta Description shows up in Google search results:
They aren’t visibly apparent on your post and people will only see them when they use their browser and a search engine to find text they are looking for.
One of the best ways that make it easy for you to add Meta Descriptions are WordPress SEO plug-ins. Here’s a link to 14 Best WordPress SEO plug-ins and Tools that you should use.
When I first started blogging, I had All in one SEO but to be honest I hardly ever used it. Then within the first few months of blogging I discovered Yoast SEO and have been using that ever since. I like their cornerstone SEO internal linking approach.
Why Meta Descriptions are important for your SEO?
By effectively using Meta Descriptions (and Headlines) you’ll encourage readers to click through to your website and read its content.
Thusly if you are producing a good click through rate Google is more likely to rank your content higher.
One of the best ways to improve your on-page SEO optimization is by adding a Meta Description.
In the end, it boils down to if you want to use them or not. But if you want to have more traffic coming to your website which leads to increased sales, why wouldn’t you want to start using them.
The SEO Tool that I prefer to use is Rank Math SEO Pro. What I love about Rank Math plug-in is that I normally don’t even have to type my Meta Description into the post because Rank Math automatically adds the description from the contents of your 1st paragraph into the description field. Once in a blue moon it’s possible that if you make an update that the information doesn’t carry forward so if you want to update your meta description it’s simple as clicking on the edit snippet button in Rank Math and changing your description.
If you want to get good Google rankings Meta Descriptions are one of the most prominent places to put your keywords. Other places to place your keywords for good rankings are your headings, within images, in the file name description, the 1st 10% of your post, and within the title.
Here are some more posts for you to look at on my website that may interest you: