Last Updated on October 14, 2021 by scottkandh
In this post, I’ll discuss the three principal reasons why Rank Math SEO is better than Yoast SEO which are:
- SEO Optimization
- Color coded significance of your SEO Score
- Pillar Content to build your SEO Site Structure
Why you should switch from Yoast SEO (free or premium) to Rank Math SEO. Yoast has been in the market for a long time; however, the new kid on the block is Rank Math SEO. In this post, I’m going to show you why it’s better than Yoast SEO. I’m hopeful that after reading this post that you’ll want to make the switch from Yoast SEO (either the free or premium version) over to at least the free version of Rank Math SEO.
Affiliate Disclaimer: I hope you liked this post: Why you should switch from Yoast SEO (free or premium) to Rank Math SEO. Please note that some of the links inside this post may be affiliate links to the Rank Math SEO plugin. That means that if you click on one of the links and sign up, I may be compensated for it. If you happen to click, I greatly appreciate it! Any money that I make keeps my site running smoothly and allows me to keep writing high-quality reviews especially since my domain is coming up for renewal.
Search engine optimization (SEO) is the process of optimizing your website and content to bring traffic from search engines. During this process you constantly create high-quality unique posts and use long-tail keywords and images to maximize the chances to get more user clicks.
SEO “also” combines several factors like keywords, improving your website page speed, backlinks etc. to place your content higher in search results. Using Rank Math SEO allows you to analyze and optimize every part of your website with its powerful plug-in.
WordPress SEO isn’t as difficult as one might think. With a plug-in like Rank Math SEO, you have a guide at your beckon call to look at your on-page and off-page SEO that may require to be tweaked here and there.
According to many different blog posts this is the one prevailing reason to switch from Yoast SEO to Rank Math SEO:
“You will get almost every feature of the Yoast SEO premium version in Rank Math’s SEO free version itself.”
In a side-by-side comparison both Yoast SEO and Rank Math SEO are WordPress plug-ins which install directly into your WordPress dashboard to help optimize your website and grow it’s traffic.
They both allow you to add Meta Descriptions and they’re similar in design.
Where they stand apart from one another is the way that they provide ways to analyze your posts and pages.
Rank Math SEO is often referred to as “the Swiss army knife of WordPress SEO.”
Rank Math has over 930,000+ users (as depicted on their homepage as of 9/19/21). Yoast SEO has a lot more installs than Rank Math (7 million installs), but that’s largely since they’ve been around much longer when Yoast SEO was initially released 14 years ago.
Both have a set of free and premium versions performing a variety of different functions. Where Rank Math SEO is so much better is that the main essential features in the Pro plan of Yoast SEO Premium are included (for free) in the free version of Rank Math SEO.
Another “distinct” advantage to improve your SEO using Rank Math SEO is that it allows you add more than one keyword at a time, whereas Yoast SEO only allows one keyword (in the focus keyphrase field). You can get more than one keyword to use in the premium version of Yoast SEO. But why pay extra for it, when it’s already included in Rank Math for free.
There’s a long laundry list of things that distinctly draws the line between Rank Math SEO and Yoast SEO that you’ll want to lean in the direction of installing and using Rank Math SEO as soon as possible on your website.
Rank Math SEO shows the number of incoming links (backlinks) from other websites right on their dashboard, Yoast doesn’t provide this information at all. All they show is the number of internal and external links which are featured on both programs.
Where Yoast SEO provides three different variations of your SEO scores in red, orange, and green (respectively in that order). Rank Math provides a better indicator of your SEO by giving your posts/pages a score from 0 to 100. With 0 being the worst and 100 being the best.
Both programs offer a score that is color coded.
Color coded significance of Rank Math’s SEO Score
Green [81+ Score]
If your overall score is over 80, then the score will appear Green. When you see a green score, that means the post is ready to publish. If you’re just above 80, it’s still recommended to optimize your article further to get a score closer to 100.
Yellow [51-80 Score]
You’ll see a Yellow overall score if your post scores between 51-79. It means that your post is not fully optimized, and there is plenty of room for improvement. To show up in the search results you may want to try and optimize it further so that it has a higher probability of showing up in the SERP.
Red [Below 50 Score]
If your test score is Red, it scored below 50 – which is bad. It means unfortunately that your post is terribly optimized for your focus keywords. If you see Red, it means that your post is not even following basic SEO practices, let alone advanced optimizations. For best results to rank higher, follow all of the Rank Math recommendations.
The worst score you can get is 0 or N/A where you haven’t touched the post at all.
I don’t recollect ever seeing Yoast SEO offering you a schema and the free version of Rank Math doesn’t have it available, but the premium version does. This is where you can draw your website apart from the pack to make it stand out.
However, after doing a little bit of research I discovered that Yoast SEO does have the feature of offering a schema. This is pretty important because as I pointed out earlier it helps to rank your site higher.
Rank Math also has the schema which you can set up for the whole site in the premium version.
I was having a lot of difficulty trying to connect to the Google Search Console within Yoast SEO. The free version of Rank Math doesn’t appear to have the capability to see the GSC; however, the premium version provides that information so that you can see the data right inside your WordPress dashboard.
I don’t have the pro version of Rank Math yet, but it appears to be in Analytics >> Site Analytics Tab.
The picture above is from when I’ve just installed Rank Math yesterday (Saturday, Sept 18, 2021) and updated the posts and pages so that I could see my SEO scores. I’ve got a long way to go to update the other posts. So I’ll be taking advantage of the time during October when I’m writing my Blogtober posts to also devote to spending quality time on improving my website’s SEO for posts that have a score of 79 or less. And then once, that is done, to touch base to see if I’ll be able to improve some of the other posts that might need a simple tweak which I’ll be saving for another post.
Note: If you’re migrating from Yoast SEO over to Rank Math and have been contemplating doing it, the sooner you do it the better. Why? Because the Rank Math program will copy your Yoast SEO data tables over; however, your actual SEO scores for all of your posts and pages won’t be accessible until you’ve opened and saved (or updated) all of posts (one by one) to get scores for each post/page that you’ve opened and saved. It’s taken me a better part of one day to do that and I’ll only 272 posts and 40 pages.
Pillar Content (Rank Math) and Cornerstone Content (Yoast SEO)
Both programs allow you to save your blog post as the most important blog post or content that you have on your website. It just differentiates in terminology where Rank Math calls it Pillar Content and Yoast SEO calls it Cornerstone Content.
The main intent of this post is meant to persuade you to switch from Yoast SEO over to at least the free version of Rank Math. And at the same time to provide you with some of the things that you might want to benefit from using if you decide to buy the premium version of Rank Math.
I’m still learning how to use Rank Math. You can’t master Rank Math in two days. With that being said I’m going to miss the Yoast SEO feature of Internal Linking suggestions. I’d liked the fact that Yoast SEO Premium suggested which posts I should link to (based on analyzing the content) and tie it to another post. That helps build your Cornerstone SEO.
I did read this on one blog post but I haven’t seen exactly how to use internal linking suggestions personally on Rank Math: “Get suggestions regarding where to link internally.”
One of the most important things that should persuade you to make the change from Yoast SEO to Rank Math is that it’s chock full of many free features. That you can do an awful lot of things to your SEO without even using the premium version.
If I had to do it all over again, what I would do is to get Yoast SEO Premium and use it for less than 30 days. Within those 30 days there’s a 30-day money back guarantee. I’d use those 30 days to use the Internal Linking suggestions and build your cornerstone posts. Before that 30-days expires, transfer your SEO settings over to Rank Math so that a majority of your cornerstone posts (pillar posts) are intact, and the links are built into your blog. Then deactivate your Yoast SEO plug-in.
The one thing to be sure about is not to delete the Yoast and Yoast SEO premium plug-ins that contain the table information in case you decide that you don’t like Rank Math. I’m convinced that once you start seeing for yourself the benefits of what Rank Math can do for your SEO so that you won’t use Yoast SEO anymore.
In the past I’ve used Link Whisper but it wasn’t working with my theme so maybe Link Whisper is more compatible to use with Rank Math.
The thing to remember is that no matter which one you decide to use in the end, your performance of Yoast SEO or Rank Math comes down to how you’re optimizing your content. That’s the strength that Rank Math brings to the table to help you have Holistic SEO.
Setting up Rank Math SEO Plug-in
If you need help to setup the plug-in (i.e., migrating from Yoast SEO to Rank Math) see the video How to Set Up Rank Math SEO plug-in, in the post called is Rank Math Plug-in better than Yoast.
If you make the transition from Yoast SEO to Rank Math you’ll need to temporarily deactivate your Yoast SEO. It’s not advisable to have two SEO programs running at the same time. And could result in very serious implications to your website. Thus, there’s a warning as soon as you install Rank Math that will automatically deactivate the Yoast SEO plug-in (at least one of them, you might have to manually deactivate the other if it doesn’t).
Using Rank Math for just a couple of days I was impressed with the capability that as you type in your keyword that Rank Math suggest on the fly focus keyword suggestions for you to use.
The other facet impressing me was that when you go to the snippet in Rank Math that there’s a gauge and its color coded and explicitly tells you the number of characters to use in the Meta Description field which is so important to building your SEO.
A key feature that I liked with the Rank Math premium version is called Image SEO Pro. It allows you add missing image captions, image descriptions, but especially helpful update images that are missing Alt + Text attributes. (So it appears, I don’t know for sure, because I don’t even have the Premium version yet). But it’s on the horizon.
Side-by-side Comparison of Rank Math vs. Yoast SEO
For a side-by-side comparison of Rank Math vs Yoast SEO, see the Comparison Table on the post called: Rank Math vs Yoast SEO – Which is the Best WordPress SEO Plugin? (about halfway down the post).
The Dashboard Analytics in Rank Math (depicted below) is something that I’m just starting to learn how to use. I’ve done two or three SEO audits, so I thought that my overall SEO Optimization was relatively higher. Rank Math looks very thorough at all aspects of your website. I want to have my website’s SEO better than the average score that has been provided (24 is the average Rank Math’s SEO score). This chart shows how well your posts are optimized based on Rank Math’s scoring system.
I started my overall SEO Holistic approach around the end of July, so I’ll need to devote my time and energy to improving the 151 posts that have a poor performance rating and look at those closely.
Rank Math looks at approximately 40 SEO factors to improve your SEO. Rather than keeping track of the individual things that need to get fixed, I’m going to get straight to work to fix as much as I can during the month of October where I’ll be taking a slight break to work on my blog during the Blogtober Challenge of 2021.
By utilizing the suggestions from Rank Math I was able to raise the SEO score for this actual post from a mere 30 to a score of 90. It doesn’t guarantee that it will get traffic; however, it will significantly enhance the probability that it will get traffic for how well Rank Math has determined that your post is optimized.
If you still need more descriptive information and haven’t decided that you should switch from Yoast SEO over to Rank Math, check out the blog called Rank Math vs Yoast SEO: Which One Is Better for SEO? (2021 Edition). There you’ll be able to see the free and premium features of each of the two programs.
One of the last things that I want to leave you with that should convince you to make the switch from Yoast SEO over to Rank Math is that Rank Math divides your score into 100 pieces, however, Yoast divides it into 3 pieces.
Take a look at the Rank Math demo and use the user name and password demo to look around. After toying with it and getting the Rank Math plug-in you’ll soon see that Rank Math gives you a much better idea of your content optimization so you know where you need to focus your attention.